A reflective cable system for a geophysical survey system includes a reflective cable that includes a conductive wire surrounded by an electrically insulating sheath and an exterior surface. The reflective cable includes reflective material that is on or visible through the exterior surface and that is configured to reflect a complete spectrum of light provided by a light source back to the light source. The reflective cable system also includes a connector electrically coupled to at least one end of the reflective cable and configured to couple to a geophysical survey system. The reflective cable may be used to locate the reflective cable in a physical environment and used to determine a position of the reflective cable using lidar or photogrammetry for generating geophysical survey models.