A computer-implemented interactive system, methods, and platform are herein disclosed to allow for the aggregation of context based feedback data according to a selected feedback context model. In an illustrative implementation, the computer-implemented interactive system/platform comprises an exemplary server computer environment, an instruction set comprising one or more instructions to request from the one or more other computing environments feedback data (e.g., such requests being made on a temporal basis according to one or more feedback context models), and a data store. The platform may be used to aggregate feedback data for various feedback sponsors/requestors, by way of example, as a user/customer is experiencing a product/service, in real time. The frequency, timing, and trigger for feedback data requests from users, illustratively, can be tailored by the one or more instructions of the one or more feedback context models that take into account a baseline use/experience of given product/service.