Disclosed is a method for providing at least one rich interactive communication service on an electronic device including receiving, by the electronic device, a notification of at least one communication service from at least one server, identifying, by the electronic device, at least one unique identifier of the received at least one communication service based on the notification, determining, by the electronic device, that the identified unique identifier is authenticated, sending, by the electronic device, a request to at least one communication server based on the identified identifier, in response to determining that the identified unique identifier is authenticated, receiving, by the electronic device, at least one rich media for the received at least one communication service from the at least one communication server, responding to the request, and displaying, by the electronic device, the received at least one communication service with the least one rich media.