Techniques for instantiating containers in a network are discussed herein. A container controller component can receive a request from a user equipment (UE) for a service, whereby a portion of the service is performed by a containerized application. The container controller component can determine a location of the UE and can determine a number of requests for the service associated with that location. If the number of requests meet or exceed a threshold number, and/or if one or more metrics associated with the service are indicative of a quality level below a threshold, the container controller component can instantiate a container associated with the service at a computing device associated with the location. In some examples, the container can run an application, such as a presentation layer of the service, which can respond to the request from the UE.