The present disclosure relates to hydrocarbon emission control systems. More specifically, the present disclosure relates to substrates coated with hydrocarbon adsorptive coating compositions and evaporative emission control systems for controlling evaporative emissions of hydrocarbons from motor vehicle engines and fuel systems. The hydrocarbon adsorptive coating compositions include particulate carbon having a BET surface area of at least about 1300 m2/g, and at least one of (i) a butane affinity of greater than 60% at 5% butane; (ii) a butane affinity of greater than 35% at 0.5% butane; (iii) a micropore volume greater than about 0.2 mug and a mesopore volume greater than about 0.5 ml/g.