The present invention relates to systems, methods, software applications and devices for the broadcasting of short-lived personal internet radio stations. Embodiments include software applications for live broadcasting over an internet network comprising a host mode and a recipient mode, wherein the software application may be executed on a connected mobile device to broadcast to many other recipients in a substantially synchronous manner. Embodiments provide for the live broadcasting of music and video content from a personal device to many listener or viewer devices, where content may be sourced from any number of locally stored or cloud-based content repositories.