A new system for and a method of deploying a heat exchanger pipe. A bore hole is drilled from an access ditch location to a terminal ditch location using a piloted drill head powered via an umbilical attached to the piloted drill head. A casing is attached to the piloted drill head and disposed about the umbilical into the bore hole from the access ditch location to the terminal ditch location. At the terminal ditch location, the piloted drill head is removed from the casing and the umbilical and a heat exchanger pipe is attached to the umbilical. The umbilical is withdrawn from within the casing deployed in the bore hole to pull the heat exchanger pipe into the casing. The casing is then withdrawn from the bore hole leaving the heat exchanger pipe in the bore hole.