Techniques are disclosed to provide enforceable pseudonymous reputation through chained endorsers. In various embodiments, a request associated with a chained endorsement operation is received via a communication interface. A client identity information is extracted from the request. Data comprising or associated with the client identity information is combined with a secret value. A one-way transform of the combined value is performed. A result of the one-way transform is returned to a client with which the chained endorsement operation is associated.