The present disclosure relates to a towel maintenance device for storing and keeping a towel and for heating and drying the towel stored and kept therein. The towel maintenance device —provides a structure in which heated air flows in a first staying space formed in a heat transfer plate and heats the heat transfer plate, thereby allowing a textile product such as a towel and the like in contact with the heat transfer plate to be heated based on thermal conduction, and the heated air discharged through a communicating hole of the heat transfer plate is discharged while passing through the textile product such as a towel and the like or flows around the textile product such as a towel and the like, thereby allowing the product to be dried to be heated based on convection. The towel maintenance device according to the present disclosure enables entire objects to be dried to be rapidly heated and dried.