A flip dot display apparatus for a vehicle includes a plurality of flip dot units disposed in a front grill disposed at a front bumper of the vehicle, and configured to transfer either one or both of notice information on a state of the vehicle and notice information on driving of the vehicle to an oncoming vehicle or a pedestrian. Each flip dot unit among the plurality of flip dot units includes: a housing having an opening formed on one side thereof and a space formed therein; and a flip disk rotatably installed in the housing and configured to open or close the opening.