Method, apparatus and product for utilizing stochastic controller to provide user-controlled notification rate of wearable-based events. The method comprises obtaining events issued by a module based on analysis of multiple sensor readings of one or more sensors of a wearable device. The method further comprises determining by a stochastic controller whether to provide an alert to a user based on the events and based on a user preference, wherein the user preference is indicative of a desired notification rate of the user, wherein the stochastic controller comprises a stochastic model of an environment. Based on such determination, alerts are outputted to the user.