Invention Grant
- Patent Title: Content-modification system with fingerprint data mismatch and responsive action feature
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Application No.: US17825638Application Date: 2022-05-26
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Publication No.: US11657645B2Publication Date: 2023-05-23
- Inventor: Andrew Laurence Ashbacher , Steven Michael Cormie , Stefanos Christakis Liassides
- Applicant: Roku, Inc.
- Applicant Address: US CA San Jose
- Assignee: ROKU, INC.
- Current Assignee: ROKU, INC.
- Current Assignee Address: US CA San Jose
- Agency: Sterne, Kessler, Goldstein & Fox P.L.L.C.
- Main IPC: G06V40/12
- IPC: G06V40/12 ; G06F16/583 ; G06F16/535 ; G06V40/40

Abstract:
In one aspect, a method includes receiving query fingerprint data representing content received by a content-presentation device. The method also includes comparing at least a first portion of the query fingerprint data with at least one first reference fingerprint data set, where each first reference fingerprint data set corresponds with a respective channel. The method also includes determining that the query fingerprint data does not match any of the at least one first reference fingerprint data sets. The method also includes responsive to the determining, comparing at least a second portion of the query fingerprint data with second reference fingerprint data representing a modifiable content-segment. The method also includes detecting a match between at least the second portion of the query fingerprint data and the second reference fingerprint data. The method also includes responsive to detecting the match, performing an action that facilitates the content-presentation device performing a content-modification operation.
Public/Granted literature
- US20220292872A1 Content-Modification System with Fingerprint Data Mismatch and Responsive Action Feature Public/Granted day:2022-09-15
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