The exemplary embodiments relate to devices, systems and methods for a streaming service to provide fast video stream startup at a user device. The streaming service may determine that a video stream for on-demand content is to be provided to the user device and is to include multiple subclips corresponding to the on-demand content and a dynamic content insertion opportunity (DCIO). A first set of multimedia data is transmitted to the user device that corresponds to a first subclip of the on-demand content. When a predetermined condition corresponding to the DCIO is satisfied, a second set of multimedia data is transmitted to the user device that includes multimedia data corresponding to at least the multiple subclips.