The methods and systems described herein reorder feed items. In one example, the methods and systems store in a memory feed items in a defined sequential order for display in a feed. The methods and systems monitoring a speed of scrolling the feed items (scroll speed) on a user device. The methods and systems also determine that the scroll speed is equal or greater than a scroll threshold and in response to the determination reorder one or more of the feed items in a new order for display in the feed. The methods and systems also generate for display the one or more feed items in the feed in the new order.