Disclosed are examples of systems, apparatuses, methods, and computer program products for targeting components. A server system obtains a plurality of tags corresponding to a plurality of components available for presentation on a web page. The server system generates a hierarchical structure that indicates: relationships between the plurality of components. The server system provides data to a first client device, the data configured to be processed to cause display of a first user interface based on the hierarchical structure, the first user interface being operable to: select one of the one or more components for association with the prompt interface, and allow a second user interface to be displayed at a second client device, the second user interface including a presentation of the prompt interface including content associated with the prompt interface and with the selected component.