A method for producing a product by way of a drinks preparation machine, including the steps of, by way of a machine backend for a drinks preparation machine, receiving a backend order. The backend order includes an identifier for the identification of a preparation prescript, as well as a configuration identifier. A preparation prescript is determined by way of determining, in the case that the identifier is the same as an individual identifier, a preparation prescript that in one of several user profiles is assigned to the individual identifier. The user profile is determined in accordance with the configuration identifier. By way of the machine backend, a machine order is generated to the drinks preparation machine, wherein the machine order specifies the preparation prescript. By way of the drinks preparation machine, the product is produced in accordance with the preparation prescript.