Apparatus and methods for the storage and delivery of content over a network. In one embodiment, the network comprises a managed content distribution network, and the apparatus comprises a “cloud” digital video recorder (cDVR) server which stores, processes and assembles content prior to its delivery in a way that obviates superfluous storage, and gains significant network efficiencies. This approach also facilitates various pre-streaming processing in the video recording (e.g., cDVR) system. One or more content libraries adapted to facilitate cDVR content assembly and access are also disclosed. Secondary content (e.g., promotions, advertisements, etc.) can also be selectively inserted into cDVR content. Various access, business or operational rules and methods implementing the foregoing are also described.