Disclosed is a method for producing an embroidery pattern through stitching to a substrate, particularly a method for producing a colored embroidery pattern having color disposition corresponding to a complex shape or stitches, simply and at low cost. The method includes: forming an embroidery base pattern to a substrate by use of single-color embroidery thread; printing a transfer image on an intermediate recording medium having a total light transmittance Tt of 60% or higher by use of a sublimable disperse dye, the transfer image being used for dyeing the embroidery thread of the embroidery base pattern; superposing the transfer image on the embroidery base pattern, while the intermediate recording medium is positioned from the backside of a printed surface of the recording medium; and heat-pressing the intermediate recording medium from the backside of the recording medium, to thereby dye the embroidery thread of the embroidery base pattern.