There are provided a conversion processing method of performing LUT conversion processing for converting, via a lookup table (LUT), texture characteristic information of an object of which texture is to be reproduced into ink amount information of an ink, which is used in order to reproduce the object of which texture is to be reproduced on a medium, the conversion processing method for optical texture reproduction in which the texture characteristic information is separated into internal scattering information and color signal information, the internal scattering information and the color signal information, which are separated out, are used as inputs of the LUT conversion processing, and as values of a modulation transfer function as the internal scattering information and the color signal information are used in the LUT conversion processing, reproduction of internal scattering and reproduction of color reproduction, which are important qualities of texture, can be simultaneously realized with high accuracy in print production of performing texture reproduction, a printed material production method, and a printed material production system.