Apparatus, methods, and computer-readable media for facilitating UE beam selection based on service demands are disclosed herein. An example method of wireless communication includes determining to select an UL beam having a higher EIRP capability than an EIRP capability associated with a current beam for transmitting on UL when at least one of a target transmit power based on a TPC exceeds an EIRP capability associated with the current beam or when an amount of data in a buffer of the UE is greater than a data threshold. The example method also includes determining, upon determining to select the UL beam, a set of UL beams with an EIRP capability satisfying an EIRP capability threshold and a respective beamforming direction corresponding to a beamforming direction associated with the current beam, selecting one UL beam of the set of UL beams, and transmitting on UL on the selected UL beam.