Embodiments of the present application disclose a traffic data self-recovery processing method, including: monitoring an operation result of traffic data synchronization operation of a target system; repeatedly performing the traffic data synchronization operation of the target system until the traffic data synchronization is successful or cumulative number of traffic data synchronization failures exceed a failure frequency threshold, if the monitored operation result is that the traffic data synchronization is failed; clearing the cumulative number if the monitored operation result is that the traffic data synchronization is successful; stopping the traffic data synchronization operation of the target system and sending out a message indicative of the traffic data synchronization failure if the cumulative number of traffic data synchronization failures exceeds the failure frequency threshold, wherein the failure frequency threshold is determined by current network signal intensity of the target system and is in a positive correlation with current network signal intensity.