An apparatus comprising, a capturing unit, a rotation unit for adjusting an image capturing direction by rotating the capturing unit, a control unit for controlling a rotational position of the rotation unit, a first detection unit for detecting a first shake of the apparatus, and a storage unit for storing a rotational position of the rotation unit in association with an anti-vibration setting, wherein the control unit determines the rotational position, based on a designated image capturing direction, and controls an operation of the rotation unit to cancel the detected first shake, during image capture at the determined rotational position, based on the stored anti-vibration setting.