This disclosure relates to methods, non-transitory computer readable media, and systems that use machine-learning techniques to facilitate the creation, timing of distribution, or follow-up actions for digital surveys. In one such implementation, the disclosed methods, non-transitory computer readable media, and systems use a survey-creation-machine learner to generate suggested survey questions for an administrator designing a digital survey. Additionally, in some implementations, the disclosed methods, non-transitory computer readable media, and systems use specialized machine learners to suggest timeframes in which to send digital surveys or to suggest action items to follow up on responses to the survey questions.