A system for transforming a regular smartwatch into a luxury item, comprising, a smartwatch unit including at least the display unit of the smartwatch; and a box including a housing to accommodate said smartwatch, said box having a cover being openable and closeable to cover said display unit, wherein said cover has at least one hole so that a corresponding portion of said display unit is visible to a user when said cover is in closed position, wherein when said cover is in closed position, the smartwatch unit displays the output of the smartwatch in on said corresponding portion of the display.