Techniques are disclosed for automatically generating new content using a trained 1-to-N generative adversarial network (GAN) model. In disclosed techniques, a computer system receives, from a computing device, a request for newly-generated content, where the request includes current content. The computer system automatically generates, using the trained 1-to-N GAN model, N different versions of new content, where a given version of new content is automatically generated based on the current content and one of N different style codes, where the value of N is at least two. After generating the N different versions of new content, the computer system transmits them to the computing device. The disclosed techniques may advantageously automate a content generation process, thereby saving time and computing resources via execution of the 1-to-N GAN machine learning model.