A method and system for network management on a 5G network. The method including: building a subscriber persona associated with a subscriber on the network; predicting a traffic load on a network function based on the subscriber's persona; and allocating the subscriber to a network function based on the traffic load and the subscriber's persona. The system including: a subscriber persona builder configured to build a subscriber persona associated with a subscriber on the network; an analysis module configured to predict a traffic load on a network function based on the subscriber's persona; and an allocation module configured to allocate the subscriber to a network function based on the traffic load and the subscriber's persona.