A vehicle and a control method may adjust an augmented reality (AR) image of a point of interest (POI) based on at least one of a driving speed of the vehicle or a distance between the vehicle and the POI. The vehicle may include: an image sensor configured to obtain a front image of the vehicle; a display module configured to display the front image; and a controller configured to control the display module to display an AR image of a POI included in the front image by being superimposed on the front image, and adjust the AR image so that at least one of an amount of information or a size is changed based on at least one of a driving speed of the vehicle or a distance between the vehicle and the POI.