In the present disclosure, methods, apparatuses, devices and media are provided for generating a video in a text mode in an information sharing application. In a method, a request is received for generating the video from a user of the information sharing application. An initial page is displayed for generating the video in the information sharing application, the initial page comprising an indication for entering text. Text input is obtained from the user in response to detection of a touch by the user in an area where the initial page locates. A video to be published in the application is generated based on the text input. In some examples, within the information sharing application, the user may directly generate a corresponding video based on a text input. In this way, a complexity of user operation may be reduced, and the user may be provided with richer publishing content.