A shelf label system and a method thereof are provided. The shelf label system includes base stations and at least one server. The at least one server may be configured to: obtain a target network topological structure according to a master base station having a shallowest topological depth and a ranging result between a base station and a superior base station of the base station, where each base station has a single superior base station; generate a transceiving time slot periodic table by allocating a transceiving time slot to each base station according to the target network topological structure; and obtain a synchronous network of the shelf label system by instructing the base stations to transmit and receive synchronous signals according to the transceiving time slot periodic table. The shelf label system further includes electronic shelf labels that receive the synchronous signals from the base stations.