A method for use in a computing system, comprising: outputting, by the computing system, a product configuration menu that specifies a first set of product components; outputting, by the computing system, information associated with a first product, the first product including the first set of product components; detecting, by the computing system, a user input that specifies a second set of product components, the user input being received via the product configuration menu; selecting, by the computing system, a second product that includes the second set of product components, the second product being selected by performing a search of a product distance data structure to identify a plurality of candidate products that include the second set of product components, obtaining a respective product distance score for the first product and each of the plurality of candidate products, and selecting one of the candidate products as the second product.