An object virtualization processing method and device, an electronic device and a storage medium, the method comprising: acquiring and displaying a virtual entity model which is constructed according to an actual object and which has editable external features (S101); constructing a virtual scenario that corresponds to an actual scenario and that is acquired by a terminal device according to the real scenario (S102); projecting the virtual entity model into the virtual scenario (S103); and receiving an editing operation for the editable external features of the virtual entity model, adjusting the virtual entity model according to the editing operation to obtain an adjusted virtual entity model, and displaying the adjusted virtual entity model in the virtual scenario (S104).