An event notification method, an apparatus, a server device, and a computer storage medium are disclosed. The method includes: receiving an event subscription request; determining whether an amount of times that an event notification rule is satisfied is equal to K, and if yes, sending an event notification to at least one notified party in the plurality of notified parties; and after the initial notification is performed, determining whether the amount of times that the event notification rule is satisfied is equal to P, and if yes, sending an event notification to at least one notified party in the plurality of notified parties. The initial notification and the re-notification are performed at different times, and the at least one notified party notified in the initial notification is at least partially different from the at least one notified party notified in the re-notification.