Invention Grant
- Patent Title: Automatic resolution of the explore-exploit decision in omnichannel settings
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Application No.: US18142834Application Date: 2023-05-03
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Publication No.: US12033178B2Publication Date: 2024-07-09
- Inventor: Abhimanyu Mitra , Sinduja Subramaniam , Evren Korpeoglu , Kannan Achan
- Applicant: Walmart Apollo, LLC
- Applicant Address: US AR Bentonville
- Assignee: WALMART APOLLO, LLC
- Current Assignee: WALMART APOLLO, LLC
- Current Assignee Address: US AR Bentonville
- Agency: BRYAN CAVE LEIGHTON PAISNER LLP
- Main IPC: G06Q20/00
- IPC: G06Q20/00 ; G06Q30/0242 ; H04L67/02 ; H04L67/50 ; G06F16/28

Abstract:
A method including tracking impression response data in response to online impressions of content elements displayed to users of a website. The method also can include performing a classification of the users based on the impression response data. The method additionally can include generating a webpage of the website to comprise a content element selected from among the content elements based on the classification of a user of the users. Other embodiments are described.
Public/Granted literature
- US20230274308A1 AUTOMATIC RESOLUTION OF THE EXPLORE-EXPLOIT DECISION IN OMNICHANNEL SETTINGS Public/Granted day:2023-08-31
Information query