A graphic recognition-based interactive method and electronic device. The interactive method comprises: acquiring a first image to be analyzed (101); recognizing the first image to be analyzed to obtain a recognition result (102); playing a narration audio file associated with the recognition result (103); playing a question audio file associated with the interactive content of the first image to be analyzed based on the recognition result after the narration audio file is played (104); acquiring a second image to be analyzed (105); determining whether a feature graphic exists in the second image to be analyzed (106); if the feature graphic exists in the second image to be analyzed, determining whether the feature graphic overlaps with an interactive region, wherein the interactive region is an area corresponding to an answer to the question in the question audio file (108); playing a correct audio file if the feature graphic and the interactive region are overlapped (109); and playing a wrong audio file if the feature graphic and the interactive region are not overlapped (110). The said method provides increased interactivity.