A control method of an electronic device including a camera, including: based on an image of food being acquired through the camera, identifying a type of the food based on the acquired image and location information of the electronic device; identifying a type of at least one wine matched to the identified type of the food based on information about the identified type of the food from among information about a plurality of foods and information about a plurality of wines; and providing information about the identified type of the at least one wine.