The present application provides a backlight module and a display device. The backlight module includes: a metal layer including signal lines and first signal connection lines extending along a first direction in the same layer; and light-emitting control structures. One signal line is disposed at each of at least one side of each column of the light-emitting control structures, each light-emitting control structure is connected to the corresponding signal line, and any two adjacent ones of the light-emitting control structures in each column of the light-emitting control structures are connected through one first signal connection line.