A vehicle occupant restraint system comprises an airbag module (12) which includes a frontally acting airbag (16) as well as an inflator (18) which upon activation supplies filling gas for the airbag (16), wherein prior to activation the airbag (16) is folded into an airbag package (14) and is disposed in the area of a sun visor (30) of a vehicle at a roof liner (23) of the vehicle. The airbag package (14) and the inflator (18) are substantially positioned, when viewed in the longitudinal vehicle direction (R), between a pivot axis (28) of the sun visor (30) and a windshield (26) of the vehicle.