In examples, a saliency metric may be determined for an instance of content and/or a location of a digital environment. Accordingly, a set of candidate content and/or locations may be ranked according to associated saliency metrics, such that content and/or an associated location with which to adapt the digital environment for a given user may be determined from a set of candidates. For example, the digital environment may be adapted to present a two-dimensional or a three-dimensional asset to a user. As another example, a game mechanic of the digital environment may be altered. In examples, content from another digital environment may be identified and used to adapt the digital environment, thereby incorporating external content. Thus, a saliency metric associated with a location or an instance of content may be used to programmatically generate a relative or absolute metric with which to evaluate and adapt aspects of the digital environment.