A payment service configured to allocate proceeds of payment authorization requests between user accounts. In examples, the payment service receives, from a user device, a user's preference regarding how to allocate proceeds received in association with payment authorization requests. The payment service receives, from a payment application executing on the user device, a payment authorization request associated with one or more transactions between the user and another user. Based on the user's preference, the payment service determines a first portion of proceeds to be allocated for deposit into a first account of a user and a second portion to be allocated for deposit into a second account of the user. The payment service then causes the portions to be deposited accordingly.