This application relates to automated processes for determining item placement compliance within retail locations. For example, a computing device may obtain an image of a fixture within a store. The image may be captured by a camera with a field of view directed at the fixture. The computing device may apply a segmentation process to the image to determine a portion of the image. Further, the computing device may determine a correlation between the portion of the image and each of a plurality of item image templates. Each item image template may include an image of an item the retail location sells in the retail location. The computing device may determine, based on the correlations, one of the plurality of item image templates and its corresponding item. The computing device may then determine whether the item should be located at the fixture based on a planogram.