Disclosed herein is a method of measuring demand in a market. The method gathers data representing events defining relationships between producers and institutions. Each event includes information defining at least a time of event and a type of event. The method determines a trajectory for each producer. Based on the trajectory for each producer, the method generates a dynamic graph specifying the relationships between producers and institutions for a hyperparameter time period. From the dynamic graph, the method generates a projection graph specifying only the relationships between institutions. The method determines a trajectory score for each producer and a performance score for each institution. The trajectory score for a producer is a summation of a rating of each institution that has a relationship with that producer. The performance score for an institution is a summation of a delta trajectory score of each producer that has a relationship with that institution.