Some aspects of the disclosure provide a method for contact information presentation. The method includes providing a contact interface for an application including a virtual scene, and presenting a front side of a contact card associated with a contact in the contact interface. The front side includes a virtual avatar of the contact in the virtual scene. The method further includes detecting a first operation on the front side of the contact card; and in response to the first operation, presenting a back side of the contact card in the contact interface. The back side includes at least one interaction control for an interaction with the contact. Apparatus and non-transitory computer-readable storage medium counterpart embodiments are also contemplated.