A computer-implemented method for intelligent collection and selective sharing of information technology asset inventory over a managed services platform is disclosed herein. An exemplary method may include receiving, from a customer, a selection of one or more information technology services of an information technology service provider. The exemplary method may further include receiving, via a network tunnel between a machine avatar in a computing environment and a base management node, network traffic of the customer addressed to the one or more information technology services; and storing a portion of the network traffic. The exemplary method may further include generating a service notification for the customer based on the portion of the network traffic; and transmitting the service notification to the machine avatar through the network tunnel.