Methods, systems, apparatuses, and computer program products for sensor auto-location using phased antenna array beamforming are disclosed. In a particular embodiment, a method of sensor auto-location using phased antenna array beamforming includes sending a radio frequency (RF) signal beam directed towards a given tire placement direction of a vehicle. In this embodiment, the method includes receiving an acknowledgement from a sensor and determining whether one or more signal attributes indicated in the acknowledgement are within one or more predefined ranges for the one or more signal attributes and corresponding to the given tire placement direction. In response to the one or more signal attributes being within the one or more predefined ranges, the method includes determining that the sensor is fitted on the given tire placement direction.