A sheet material feeding apparatus has a rotatable pressure plate for stacking sheet materials, a pickup roller for feeding the sheet material stacked on the pressure plate, a feed roller for feeding the sheet materials fed by the pickup roller and a separation roller contactable with the feed roller. A registration roller corrects oblique feeding of the sheet material by being abutted against the separated sheet material by the feeding roller and the separation roller, and after the registration roller rotates in synchronism with the pickup roller and the feed roller to start feeding the sheet material, pressure of the pressure plate against the pickup roller is released, and thereafter the feed roller and the separation roller are spaced apart from one another.