A fundus camera capable of preferably photographing the periphery of a fundus irrespective of the state of an eye includes a photographing optical system having a photographing optical axis for photographing the fundus, a fundus observation optical system for picking up a fundus observation image, an alignment target projection optical system for projecting an alignment target onto an anterior segment of the eye, an alignment target image detection optical system, a photographing unit housing the systems, a moving mechanism moving the unit for alignment of the axis, a fixation target presenting system for guiding a visual line direction, a target presenting position being selectable or changeable, a display unit, and a controller controlling the display unit to display the observation and target images, wherein the controller includes a program for forming and displaying a reticle mark in displaying the observation image varying the shape of the mark with the presenting position.