A messaging board and a traffic light apparatus comprising a primary traffic panel including a first matrix of multicolored LEDs for directing motor traffic by displaying a plurality of images; a message panel including a second matrix of multicolored LEDs for displaying information unrelated to the directing of traffic; and a personal device interface providing two-way communication of information between the traffic light apparatus and at least one local user with a personal portable electronic device is disclosed. The messaging board is capable of being used as a communications station, as well as an information terminal and/or point-of-sales station.