Provided is a sheet delivery apparatus for delivering a sheet to a delivery tray, including: a pair of delivery rotary members for nipping and delivering the sheet guided by the guide portion; and a projection that rotates about an axis being the same as an axis of one of the pair of delivery rotary members, is abutted against a trailing end of the sheet, and pushes out the trailing end of the sheet toward a delivery tray side. The guide portion deforms the sheet so that the sheet does not contact the projection, and after the trailing end of the sheet has passed through the guide portion, the projection and the trailing end of the sheet are abutted against each other.