An information processing system includes an information providing apparatus for providing a service, and a mobile terminal for receiving the service from the information providing apparatus. The information providing apparatus includes a plurality of directional antennas arranged in a predetermined space and forming at least one particular area in which communication coverage areas of the directional antennas overlap each other, and a plurality of data transmitting units for transmitting predetermined data to the mobile terminal in the particular area using the directional antennas thereof. The mobile terminal includes a data receiving unit for receiving in the particular area the predetermined data that the data transmitting unit has transmitted via the directional antenna having the particular area as the communication coverage area, and a data processing unit for processing the predetermined data received by the data receiving unit.