A method and an arrangement for placing an embroidery in the desired position on a sewing material for embroidering on a sewing machine which has a memory for embroidery elements and a processor for reading stitch data for a selected embroidery element and for manoeuvring the sewing machine to execute stitches associated with the selected embroidery element on the sewing material, in which pattern points are assigned to the embroidery element and registered in the processor, and in which fabric points are marked on the sewing material at points where corresponding pattern points are to be located when embroidering, the sewing machine processor automatically orienting and scaling executed patterns of the embroidery element on the sewing material.